Worldart Research Paper Example | Topics and Well Written Essays - 1000 words

Worldart - Research Paper Example The construction was completed in 80 AD under Titus, one year after the death of Vespasian (DuTemple). The building is elliptical in shape and the measure of the axis of the ellipse is 188 m and 156 m and a height of 48 meters makes it a huge building. The seating capacity of the Colosseum was very large even by present day standards (Kleiner). The 55,000 spectators could enter the building through 80 entrances distributed round the building. The building was primarily used for staging gladiator fights; other usages include display of animal hunts, public execution and dramas based on classical mythology. The various levels of seating in the Colosseum were reserved for people with different social stature with the senators occupying the lowest level seats with the best sight (Aicher). Almost all of the construction has been carried out with travertine stone without the use of mortar. The marble stones were carved near the quarry and were put in place by iron clamps. Colosseum is still an important tourist attraction today with thousands of visitors each year. The Colosseum is of enormous interest to architecture and history students due to its unique style of construction and the history associated with it. The study of various parts of Colosseum has revealed various astonishing facts about the culture of ancient Rome (Hopkins and Beard). The Arch of Titus is situated at the highest point of Sacra Via southeast of Forum Romanum (the Roman Forum). Domitian who succeeded his brother Titus constructed it to honor Titus’s conquest of Jerusalem. The construction was completed in 82 AD, shortly after the death of Titus. The arch is the oldest surviving arch of the Roman civilization. The arch is a large structure with a height of 15.4 m and width of 13.5 m. The depth of the arch, 4.75 m is also very large as compared to the arches of that time. The structure mostly consists of pentelic marble obtained from the mountains northeast of Athens. The inside

Marketing a New Product Research Paper Example | Topics and Well Written Essays - 2000 words

Marketing a New Product - Research Paper Example These services rendered by the company are generally related to the mobility parameters and thus encourages the consumers to purchase the automobiles for a safer and hassle free journey. Though the company encompasses a large number of automobile brands yet the company endeavours to render an individual identity to each of the different brands falling under the banner. The individual brands and companies working under the common banner of the Volkswagen group perform in a collaborative fashion to enhance revenue and market potential of the company in the international market (Volkswagen, 2010). Analysis of the Market Performance of Volkswagen The market performance of the Volkswagen shows that the company has gained a huge market acceptance both in terms of market shares and revenues. It is found that for consecutive ten months of the financial year 2011 the company recorded a sales of around 6.80 million vehicles through conducting sales from its different branches. This sales figur e reflects a rise of around 13.8 percent in respect of the sales occurring in the previous year. In regards to delivery figures the company records an increase of around 21.2 and 21.8 percent rise in respect of regions like North America and United States. Similarly in various European regions the Volkswagen Group recorded a high sales figure which rose by around 21.8 percent in respect to the previous years (Volkswagen, 2011). Need for Developing on its Product Lines It is found that regions like North America and in other European countries where the company has targeted in expanding its operation base is also subjected to large amount of snow falls. Snow falls in this region is likely to grow to around 25 inches in height mainly in the months ranging from November to April. Thus in regards to this fact the automobile company is required to devise new strategies in product development by adding wipers in the side mirrors of the cars manufactured. This development made in the produ ct line would help the users get rid of blurred vision caused due to damaged windows (NaturalHazards.org., n.d.). Explanation of/rationale for new product It is observed from the above discussion that the company gains a larger portion of the sales revenues through its enhanced sales in the North American region and in other European markets. To address the expansion activities in these regions in an effective fashion the company requires strategising and customizing its products. One of the effective strategies in regards to customization is the addition of wipers to side mirrors of cars. This creation of wipers helps in enhancing the effectiveness of the vehicles running in these regions. Creation of wipers along the side mirrors would help the automobile company counter contingencies like heavy snow fall or rainfall. This creation of wipers acts as a value addition to the automobiles manufactured by the company in regards to the North American and European regions. Through the us e of side wipers the consumers can drive safely in the North Amer